CDWx Holiday
I spearheaded creative development for Cricket Design Works' annual holiday gift, creating custom winter-themed chocolate bar packaging and digital assets for an interactive charity donation campaign on behalf of our clients and partners.
Role: Designer
Collaborators: Kristin “Cricket” Redman (Principal)
I developed the concept, illustrated a pattern made up of the nine members of CDWx enjoying their favorite winter pastimes, and designed the packaging.
I wanted to see the characters in motion, so I took it upon myself to learn After Effects and animated the illustrations for social and our donation landing page.
